What is conversion rate optimization? Conversion rate optimization is the process in analyzing the sales funnel on your site and recommending solutions to improve it so you can make more money with your website. What do we do?

Design Evaluation

We evaluate your design to make sure it matches accepted usability principles.

  • We check the accessibility including how fast your site loads and the readability of the text.
  • Does your visitor understand who you are and what you do?
  • Is your navigation easy to understand. Can your visitors quickly find what they are looking for?
  • We evaluate your content. Is pertinent information immediately presented to the visitor?

Competitive SEO Analysis

We a complete analysis of your site’s organic search ranking and backlinks as well as a comparison to up to three of your competitors.

Google Analytics Analysis

We configure Google Analytics to track conversion-focused goals. We make sure that reports are set up to track which browsers, devices, and platforms are converting the best and which need help.

Heatmaps

Unlike Google Analytics, we use heatmaps to track where visitors are clicking not just on which links they are clicking. 

Scroll Maps

Tracking how far down the page a visitor scrolls can give valuable insight on whether all the content of the page is being viewed and by what percentage of visitors.

Mouse Tracking

Recording how the mouse moves on the page can give you valuable insight on the actual path a visitor takes going from one element to another.

Usability Tests

We test the design of your site with real people and gather feedback, in real time, based on the demographics, tasks and questions you provide.

What does this cost?

We have three plans available depending on how much research you need. 

Basic Plan
$350

Design Evaluation

Competitive SEO Analysis

Google Analytics Analysis

Heatmaps

Scroll Maps

Mouse Tracking

Usability Tests

Full Evaluation Report

Including:

  • Video Highlights of Visitor Mouse Movements
  • Video Highlights of Usability Tests
  • Suggested Updates and Tweaks based on the data collected
Preferred Plan
$800

Design Evaluation

Competitive SEO Analysis

Google Analytics Analysis

Heatmaps

Scroll Maps

Mouse Tracking

Usability Tests

Full Evaluation Report

Including:

  • Video Highlights of Visitor Mouse Movements
  • Video Highlights of Usability Tests
  • Suggested Updates and Tweaks based on the data collected
Deluxe Plan
$1500

Design Evaluation

Competitive SEO Analysis

Google Analytics Analysis

Heatmaps

Scroll Maps

Mouse Tracking

Usability Tests

Full Evaluation Report

Including:

  • Video Highlights of Visitor Mouse Movements
  • Video Highlights of Usability Tests
  • Suggested Updates and Tweaks based on the data collected