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  • Michael Bellina
December 15, 2023
Increasing conversions in Google Ads campaigns

Increasing Conversion Rate While Decreasing the Cost Per Acquisition in Google Ads Campaign

Summary: We took over a Google Ads campaign and increased their conversion rate while decreasing their cost per conversion. A Google Ads campaign can be tricky, […]
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November 12, 2020
Using PR to get $40000 in sales

From Obscurity to $40,000 in Sales in Three Months

Summary: A case study on how we marketed the Beach Ring from launch to $40,000 in sales. The COVID-19 pandemic was devastating to many businesses. However, […]
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January 27, 2020
Doing User Testing

How Doing User Tests Prior to Redesign Helped Determine a Better Web Design

Summary: If you redesign before learning what’s not working with the current site, there’s a good chance you’ll get it wrong. When doing a website redesign, […]
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January 28, 2019

Sometimes Your First Instinct Isn’t The Best

We were approached by our client, who wanted to generate more leads for their seasonal sessions. They were doing mostly traditional advertising, local newspapers, magazines, etc., and were […]
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