May 7, 2025
To maximize conversions from Google Ads, your landing page design must capture attention and drive action, especially on mobile devices where most clicks originate. While content […]
September 13, 2024
Google Ads provides a wealth of statistics. However, the one thing that all the stats don’t offer is the human element of a Google Ads campaign, […]
August 30, 2024
I always get the question, “How much should I budget for Google Ads?”. Typically, small businesses budget between 3% and 5% of their revenue for all […]
August 23, 2024
If you are running a Google Ads campaign, you understand that when someone clicks on your ad, you pay Google for that click. How much you […]
August 12, 2024
Before launching a Google Ads campaign, you must decide what happens when they click your ad. I imagine you want to send them to a place […]
July 26, 2024
The first question I usually ask when I meet with a client to discuss Google Ads is, “What are you looking to achieve from Google Ads?” […]
December 15, 2023
Summary: We took over a Google Ads campaign and increased their conversion rate while decreasing their cost per conversion. A Google Ads campaign can be tricky, […]
August 9, 2021
Yes, folks! SEO (Search Engine Optimization) is like exercise, but the good news is you won’t be sore the following day. You may think this is […]
May 3, 2021
“The open rates for our email campaigns are terrible. Is there anything you can do to fix them?” I often hear this from clients. What I […]
March 22, 2021
If you are a small business owner or any business owner for that matter, you will come to the point where you will want to address […]
February 15, 2021
Summary: Before you start your website redesign, ask yourself why you are redesigning in the first place using these five questions. Too often, there is a […]
February 8, 2021
Summary: Getting page rank is hard enough. Getting your page to rank and get users to click can have you banging your head against the wall. Here’s […]